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| 1 |
What is your gender? |
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| A- | Female (33) |
| B- | Male (14) |
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| 2 |
What is your age group? |
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| A- | Below 15 (2) |
| B- | 15 - 18 (0) |
| C- | 19 - 23 (4) |
| D- | 24 - 28 (10) |
| E- | 29 - 35 (17) |
| F- | 36 - 42 (7) |
| G- | Above 42 (7) |
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| 3 |
What is your income level? |
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| A- | 15K or below (15) |
| B- | 15K~25K (20) |
| C- | 25K~50K (11) |
| D- | 50K or above (1) |
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| 4 |
What is your occupation? |
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| A- | Student (7) |
| B- | Service (10) |
| C- | Professionals (18) |
| D- | Self-employed (4) |
| E- | Others (8) |
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| 5 |
What is your education level? |
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| A- | Primary (0) |
| B- | Secondary/ College (13) |
| C- | Undergraduate (18) |
| D- | Postgraduate (16) |
| E- | None of the above (0) |
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| 6 |
Where do you come from? |
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| A- | Hong Kong Special Administrative Region (HKSAR) (41) |
| B- | Asian countries (4) |
| C- | European countries/ United Kingdom (UK) (0) |
| D- | United States (US) (1) |
| E- | Others (1) |
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| 7 |
How do you get new clothes? (can be >1 choices) |
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| A- | Go shopping (45) |
| B- | Online shopping (14) |
| C- | Reserve new collection from fashion labels season before (5) |
| D- | Share clothes with family and friends (10) |
| E- | Self-made (3) |
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| No Selection (2) | | |
| Select 1 item (24) | |
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| Select 3 items (7) |
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| Select 5 items (0) |
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| 8 |
Where do you usually go shopping? (can be >1 choices) |
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| A- | Shopping malls in business areas e.g. IFC, Times Square, Harbour City, K11, ISQUARD, The One, Festival Walk, etc. (30) |
| B- | Other shopping malls e.g. Rise Shopping Arcade (利時商場), Trendy Zone (潮流特區), Whampoa Plaza, Plaza Hollwood, APM, etc. (20) |
| C- | On the street e.g. Soho in Central, Granville Road (加連威老道), Fa Yuen Street (花園街), etc. (20) |
| D- | Upstairs shops (樓上舖) (12) |
| E- | Online shopping e.g. Ebay, ETSY, ASOS, Taobao (淘寶), etc. (17) |
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| No Selection (2) | | |
| Select 1 item (23) | |
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| Select 3 items (7) |
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| 9 |
Which types of fashion stores do you usually go shopping? (can be >1 choices) |
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| A- | Retail chain stores e.g. I.T, D-mop, Bauhaus, etc. (23) |
| B- | Imported fashion brands/ labels (24) |
| C- | Local fashion brands/ labels (18) |
| D- | Small boutiques (22) |
| E- | Tailor-made shop (5) |
| F- | Vintage shop (9) |
| G- | Flea market (3) |
| H- | Outlets (11) |
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| No Selection (2) | | |
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| Select 3 items (11) |
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| Select 5 items (1) |
| Select 6 items (0) |
| Select 7 items (1) |
| Select 8 items (1) |
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| 10 |
How much would you spend on clothing monthly (HK dollar)? |
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| A- | <$1,000 (26) |
| B- | $1,001~$3,000 (17) |
| C- | $3,001~$5,000 (3) |
| D- | $5,001~$7,000 (0) |
| E- | >$7,000 (1) |
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| 11 |
How long do you usually keep your clothes in the wardrobe? |
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| A- | A season (2) |
| B- | A year (6) |
| C- | 2~5 years (22) |
| D- | 5~10 years (11) |
| E- | More than 10 years (6) |
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| 12 |
How many percentages of your clothes are stored and not usually wear? |
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| A- | <10% (7) |
| B- | 11~30% (16) |
| C- | 31~50% (14) |
| D- | 51~70% (6) |
| E- | >70% (4) |
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| 13 |
What kind of material contents do you wear most?(can be >1 choices) |
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| A- | Natural fabrics e.g. cotton, wool, silk, linen, etc. (42) |
| B- | Manufactured fabrics e.g. polyester, nylon, acrylic, viscose, etc. (16) |
| C- | Mixed contents (24) |
| D- | Organic and sustainable fabrics e.g. organic cotton, bamboo, soya, etc. (6) |
| E- | Recycled fabrics (4) |
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| No Selection (2) | | |
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| Select 3 items (9) |
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| Select 5 items (3) |
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| 14 |
Where do most of your garments made from? |
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| A- | Made in China (24) |
| B- | Made in India (1) |
| C- | Made in South America (0) |
| D- | Made in Europe (1) |
| E- | I don't know/ I don't care (18) |
| F- | Made in other places (3) |
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| 15 |
How many clothes you would launder every day? |
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| Maximum | 5 |
| Minimum | 1 |
| Average | 3.15 |
| Sum | 148 |
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| 16 |
How do you do when your clothes are damaged? |
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| A- | Mend it (17) |
| B- | Put it into recycling box (15) |
| C- | Throw it to the rubbish bin (6) |
| D- | Up-cycling and re-design a new one (1) |
| E- | Keep it up (8) |
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| 17 |
Do you think there is popular of eco-fashion in Hong Kong? |
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| 18 |
Do you know any green fashion designer/ brand, or any celebrities who support eco-fashion in Hong Kong? |
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| 19 |
Have you ever attended activities which related to sustainable fashion in Hong Kong? For example, visiting The EcoChic Hong Kong Exhibition, attending Sustainable Fashion Forum, exchanging second-hand clothes and accessories party, etc. |
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| 20 |
Do you have any expectation on eco-design products? (can be >1 choices) |
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| A- | It is comparatively expensive (13) |
| B- | It can be very cheap in price but valuable (9) |
| C- | It is comparatively higher durability (13) |
| D- | It is comparatively higher comfortability (13) |
| E- | It is a way to save our mother earth (27) |
| F- | All of above (9) |
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| No Selection (2) | | |
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| Select 3 items (8) |
| Select 4 items (2) |
| Select 5 items (0) |
| Select 6 items (0) |
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