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Questionnaire Name - 環境因素對購買行為的影響

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1	光線陰暗的適當程度是視乎不同店舖的形象
	A- 1 (6)  B- 2 (15)  C- 3 (37)  D- 4 (62)  E- 5 (66)  F- 6 (78)  G- 7 (26)
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2	光線與店舖形象配合得宜，絕對能增加我的購買意慾
	A- 1 (3)  B- 2 (7)  C- 3 (29)  D- 4 (70)  E- 5 (86)  F- 6 (72)  G- 7 (23)
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3	我會因為店舖的光暗程度而增加我逛這店舖的次數
	A- 1 (7)  B- 2 (19)  C- 3 (28)  D- 4 (90)  E- 5 (81)  F- 6 (54)  G- 7 (11)
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4	光線充足大大增加了我的購買意慾
	A- 1 (4)  B- 2 (19)  C- 3 (35)  D- 4 (84)  E- 5 (84)  F- 6 (56)  G- 7 (8)
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5	光線充足的店舖令我覺得很有朝氣
	A- 1 (1)  B- 2 (16)  C- 3 (16)  D- 4 (61)  E- 5 (92)  F- 6 (88)  G- 7 (16)
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6	特別的燈光佈置會使我對這店舖留下深刻印象
	A- 1 (1)  B- 2 (5)  C- 3 (12)  D- 4 (40)  E- 5 (79)  F- 6 (118)  G- 7 (35)
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7	整體來說，店舖的光暗對我的購買行為有很大的影響
	A- 1 (3)  B- 2 (9)  C- 3 (34)  D- 4 (70)  E- 5 (88)  F- 6 (68)  G- 7 (18)
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8	櫥窗的佈置能引起我的好奇心
	A- 1 (1)  B- 2 (10)  C- 3 (17)  D- 4 (48)  E- 5 (97)  F- 6 (75)  G- 7 (42)
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9	櫥窗的佈置是視乎不同店舖的形象
	A- 1 (0)  B- 2 (5)  C- 3 (12)  D- 4 (54)  E- 5 (84)  F- 6 (93)  G- 7 (42)
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10	櫥窗的佈置與店舖的形象配合得宜，絕對能增加我的購買意慾
	A- 1 (3)  B- 2 (10)  C- 3 (17)  D- 4 (68)  E- 5 (88)  F- 6 (83)  G- 7 (21)
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11	我會因為店舖櫥窗的佈置而增加我逛這店舖的次數
	A- 1 (2)  B- 2 (6)  C- 3 (16)  D- 4 (59)  E- 5 (116)  F- 6 (68)  G- 7 (23)
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12	顏色鮮明的櫥窗佈置令我覺得很有朝氣
	A- 1 (1)  B- 2 (5)  C- 3 (16)  D- 4 (71)  E- 5 (98)  F- 6 (82)  G- 7 (17)
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13	特別的櫥窗佈置會使我對這店舖留下深刻印象
	A- 1 (1)  B- 2 (8)  C- 3 (9)  D- 4 (38)  E- 5 (87)  F- 6 (104)  G- 7 (43)
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14	整體來說，櫥窗的佈置對我的購買行為有很大的影響
	A- 1 (2)  B- 2 (8)  C- 3 (20)  D- 4 (54)  E- 5 (105)  F- 6 (85)  G- 7 (16)
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15	背景音樂的種類是視乎不同店舖的形象
	A- 1 (1)  B- 2 (15)  C- 3 (20)  D- 4 (59)  E- 5 (103)  F- 6 (70)  G- 7 (22)
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16	背景音樂與店舖形象配合得宜，絕對能增加我的購買意慾
	A- 1 (3)  B- 2 (14)  C- 3 (34)  D- 4 (95)  E- 5 (90)  F- 6 (42)  G- 7 (12)
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17	我會因為店舖的背景音樂而增加我逛這店舖的次數
	A- 1 (5)  B- 2 (23)  C- 3 (39)  D- 4 (77)  E- 5 (84)  F- 6 (45)  G- 7 (17)
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18	特別的背景音樂會使我對這店舖留下深刻印象
	A- 1 (3)  B- 2 (15)  C- 3 (36)  D- 4 (78)  E- 5 (95)  F- 6 (46)  G- 7 (17)
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19	響亮的背景音樂大大增加了我的購買意慾
	A- 1 (10)  B- 2 (30)  C- 3 (51)  D- 4 (73)  E- 5 (84)  F- 6 (34)  G- 7 (8)
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20	背景音樂響亮的店舖令我覺得很有朝氣
	A- 1 (3)  B- 2 (32)  C- 3 (35)  D- 4 (92)  E- 5 (83)  F- 6 (35)  G- 7 (10)
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