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  Questionnaire Name - Advertising of Ocean Park and the Hong Kong Disneyland
  Showing 1-20 of 56 | Next | Last     
1   Gender
 
 
 A-Male (0)
 B-Female (1)
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2   Age
 
 
 A-below 18 (0)
 B-18-20 (1)
 C-20-23 (0)
 D-23-25 (0)
 E-above 25 (0)
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3   Are you full-time student?
 
 
 A-Yes (1)
 B-No (0)
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4   Education level
 
 
 A-F.4-5 (0)
 B-F.6-7 (0)
 C-Diploma/Pre-Associate Degree (0)
 D-Higher-Diploma/Associate Degree (1)
 E-Bachelor Degree (0)
 F-Others (0)
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5   Income (Part-time)
 
 
 A-below $1000 (1)
 B-$1000-$3000 (0)
 C-$3001-$5000 (0)
 D-above $5000 (0)
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6   Income (Full-time)
 
 
 A-below $5000 (1)
 B-$5000-$10000 (0)
 C-$10001-$15000 (0)
 D-$15001-$20000 (0)
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7   What do you do in your leisure time? (You can tick more than 1 choice)
 
 
 A-Singing Karaoke (0)
 B-Hanging out with Friends (1)
 C-Shopping (1)
 D-Reading Newspapers/Magazines (0)
 E-Surfing the Net (0)
 F-Reading Books (0)
 G-Watching TV (0)
 H-Playing on-line Games (0)
 I-Others (0)
 
No Selection (0) 
Select 1 item (0)  Select 2 items (1)
Select 3 items (0)   Select 4 items (0)
Select 5 items (0)   Select 6 items (0)
Select 7 items (0)   Select 8 items (0)
Select 9 items (0)   
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8   Which aspects will you spend most money on? (You can tick more than 1 choice)
 
 
 A-Stationery (0)
 B-Clothing/Accessories (1)
 C-Food (0)
 D-Travelling (0)
 E-Electronic Products (0)
 F-Newspapers/Magazines (0)
 G-Others (0)
 
No Selection (0) 
Select 1 item (1)  Select 2 items (0)
Select 3 items (0)   Select 4 items (0)
Select 5 items (0)   Select 6 items (0)
Select 7 items (0)   
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9   How often do you read magazines? (times/week)
 
 
 A-Never (0)
 B-1-3 (1)
 C-4-6 (0)
 D-7-8 (0)
 E-above 9 (0)
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10   How often do you read newspapers? (times/week)
 
 
 A-Never (0)
 B-1-3 (1)
 C-4-6 (0)
 D-7-8 (0)
 E-above 9 (0)
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11   How often do you watch TV? (times/week)
 
 
 A-Never (0)
 B-1-3 (0)
 C-4-6 (1)
 D-7-8 (0)
 E-above 9 (0)
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12   How often do you log on the net? (times/week)
 
 
 A-Never (0)
 B-1-3 (0)
 C-4-6 (0)
 D-7-8 (1)
 E-above 9 (0)
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13   Put a tick to following mass media if you have paid attention to the advertisements there? (You can tick more than 1 choice)
 
 
 A-Newspapers (0)
 B-TV (0)
 C-Internet (0)
 D-Subway Platforms 鐵路月台 (0)
 E-Billboards 廣告牌 (0)
 F-Printed Flyers 廣告傳單 (0)
 G-Magazines (0)
 H-Bus Stop Stations (0)
 I-Advertisements inside Transport (0)
 J-Others (0)
 
No Selection (1) 
Select 1 item (0)  Select 2 items (0)
Select 3 items (0)   Select 4 items (0)
Select 5 items (0)   Select 6 items (0)
Select 7 items (0)   Select 8 items (0)
Select 9 items (0)   Select 10 items (0)
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14   Newspapers
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (0)
 E-5 (1)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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15   TV
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (0)
 E-5 (1)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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16   Internet
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (1)
 E-5 (0)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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17   Subway Platforms 鐵路月台
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (0)
 E-5 (1)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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18   Billboards 廣告牌
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (0)
 E-5 (1)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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19   Printed Flyers 廣告傳單
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (0)
 E-5 (1)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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20   Magazines
 
 
 A-1 (0)
 B-2 (0)
 C-3 (0)
 D-4 (0)
 E-5 (1)
 F-6 (0)
 G-7 (0)
 H-8 (0)
 I-9 (0)
 J-10 (0)
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