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 Home ->  Summary   Welcome!  
  Questionnaire Name - Cookies Questionnaire
  Showing 1-17 of 17     
1   what is your favor snack ?
 
 
 A-cookies (19)
 B-cakes (14)
 C-Candies (1)
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2   How much would you spend in a week for cookies ?
 
 
 A-o (2)
 B-less than HK$20 (9)
 C-20-50 (13)
 D-51-100 (5)
 E-over 100 (5)
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3   Would you buy cookies from a shop that only sell cookies ?
 
 
 A-Yes (25)
 B-No (9)
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4   Would you consider taking cookies a gifts to friends ?
 
 
 A-Yes (29)
 B-No (5)
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5   How much will you spend ezch occasion for buying cookies to friends/relatives ?
 
 
 A-0 (2)
 B-Less than HK$100 (13)
 C-101 to 200 (9)
 D-201 to 299 (9)
 E-over 300 (1)
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6   Which festival would you think is proper to give cookies ?
 
 
 A-New Year (4)
 B-Chinese New Year (5)
 C-Valentine Day (9)
 D-Dragon Boat (0)
 E-Monther's day (2)
 F-Father Day (0)
 G-Mid-autum Festival (0)
 H-X' mas (5)
 I-Birthday (9)
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7   What time of the day that you would most likely buying cookies from ?
 
 
 A-Before work (2)
 B-In the morning (2)
 C-Lunchtime (8)
 D-Afternoon / Tea break (7)
 E-Evening (10)
 F-Late night (1)
 G-Others (4)
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8   How often do you give cookies as gift in a year ?
 
 
 A-1-3 times (20)
 B-4-6 times (9)
 C-7-10 times (3)
 D-over 10 times (1)
 E-never (1)
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9   In what locations that you would most likely buying cookies from ?
 
 
 A-Shopping Arcade (19)
 B-Consignment in a Supermarket (6)
 C-Near Market (0)
 D-Near coffee shop (8)
 E-others (1)
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10   What's the criteria for selection ?
(1-7 where 1 is less important and 7 is most important)
 
 
 A-Health (1 to 7) 7 is most important (6)
 B-Good taste & many varieties (1-7) (24)
 C-Convenient location (1 - 7) (1)
 D-Good service (1-7) (3)
 E-Shop on-line (1-7) (0)
 F-Delivery service (1-7) (0)
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11   Which channel do you take for tasting a new brand ?
 
 
 A-Friends' word of mouth (24)
 B-Celebrity effect (2)
 C-Internet (3)
 D-Signage / Unique shop front (1)
 E-Newspaper (1)
 F-Television (2)
 G-Others (1)
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12   What you think the following shops' successful facators are ? a) May's cookies
 
 
 A-More varieties (8)
 B-Taste (11)
 C-Environment (5)
 D-Service (6)
 E-Hygiene (3)
 F-Value for money (1)
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13   What you think the following shops' successful factors are ? b) Jenny Bakery
 
 
 A-More varieties (4)
 B-Taste (22)
 C-Environment (5)
 D-Service (2)
 E-Hygiene (1)
 F-Value for money (0)
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14   What you think the following shops' successful factors are ? c) Cookies Quartet ?
 
 
 A-More varieties (9)
 B-Taste (11)
 C-Environment (7)
 D-Service (4)
 E-Hygiene (2)
 F-Value for money (1)
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15   Pl.s select the colour for the logo which you believe is representing 'fresh' 'tasty' & 'health' ?
 
 
 A-green (15)
 B-Pink (4)
 C-Orange (5)
 D-Blue (3)
 E-Purple (2)
 F-Brown (1)
 G-Yellow (4)
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16   Do you like on-line shopping ?
 
 
 A-Yes (15)
 B-No (19)
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17   Any advise for someone who wants to open a unique cookie shop in your ares (HK region) ?
 
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